Jeff DeGraff
Clinical Professor of Business Administration, Ross School of Business at University of Michigan
Jeff DeGraff is known as the “Dean of Innovation.” A world-renowned thought leader and advisor, he helps organizations — from Apple and Coca-Cola to the U.S. military — build the culture and capabilities that drive growth. He’s the founder of the Innovatrium innovation lab and Executive Director of the Intellectual Edge Alliance (IEA), a nonprofit advancing innovation across tech, defense, education, and mission-driven sectors.
A Clinical Professor at the University of Michigan’s Ross School of Business, Jeff co-created the Competing Values Framework, now used worldwide to lead change and innovation. His media work includes books, columns, and a PBS/NPR series focused on revitalizing purpose in mission-driven organizations.
His mission is the democratization of innovation — equipping people at every level to lead meaningful change. Jeff’s current focus is building a global school of thought — uniting business, government, and culture to shape the future of innovation and change.
