One Juul representative told high-school students that Juul products were "99% safer than cigarettes," according to congressional testimony.
There's a high social cost that comes with lighting up.
The Tokyo-based company is located on the 29th floor of a building, meaning all smoking breaks take at least 15 minutes.
Russian government officials propose legislation to ban the sale of cigarettes to anyone born after 2015.
Philip Morris is looking to wind back manufacture of its traditional cigarettes in favor of e-cigs. Why? Because the younger demographic is hooked.
The longer you roll that dice, the higher the chance that a DNA mutation spawns a cancerous cell. The researchers on this study likened it to playing Russian roulette; sooner or later, there's one in the chamber.