Skip to content

A woman with long brown hair, wearing a blue short-sleeve top, sits in front of a plain white background with a black "BT+" logo in the upper right corner.
Appearance
Economist Sylvia Ann Hewlett emphasizes that while appearance serves as an initial filter for executive presence, gravitas and communication skills are ultimately more important, yet women face harsher scrutiny and double standards in this assessment compared to men.
A woman with long brown hair wearing a purple dress stands in front of a white background with a “B T +” logo in the top right corner.
An Overview
Economist Sylvia Ann Hewlett’s expert class highlights that mastering Executive Presence—comprising gravitas, communication skills, and appearance—can bridge the gap between merit and success by enhancing how your ideas and ambitions are perceived.
An abstract illustration featuring an orange star partially overlapped by angular blue and maroon shapes against a light gray background.
Class
Embody Executive Presence
Effective leaders demonstrate self-awareness, credibility, and integrity, which not only enhance their persuasive abilities and business growth but also significantly influence the trust others place in them, as noted by economist Sylvia Ann Hewlett.
A woman with dark hair wearing a black sweater and beaded necklace speaks against a plain white background with a "B T +" logo in the top right corner.
Make Sure You and Your Team Look Your Best in Virtual Meetings
To enhance professionalism in virtual meetings, executive coach Alisa Cohn emphasizes the importance of effective body language, including maintaining eye-level camera positioning, a pleasant expression, and addressing team members’ presentation issues constructively.
A woman in a pink dress and silver necklace gestures with both hands, facing the camera. A "BT+" logo appears in the top right corner on a white background.
Attract Investors
On Shark Tank, Barbara Corcoran emphasizes that strong pitches come from well-prepared, confident presenters who anticipate questions and dress appropriately, while weak pitches often stem from overcomplicated jargon and unprofessional appearances that undermine credibility.